by Sundberg-Ferar | Feb 23, 2021 | Commercial Products, Creative Engineering, Design Research, Industrial Design, ProductDesign, Prototyping
Design effort inspired by insights from stakeholders beyond the end user Ingersoll Rand (Club Car) Sundberg-Ferar collaborated with Ingersoll Rand’s Club Car division on the design of an entirely new flagship golf car: the Precedent™. The challenge was to... 
by Sundberg-Ferar | Feb 23, 2021 | Commercial Products, Creative Engineering, Industrial Design, ProductDesign, Prototyping
Bringing utility installation to the next level. Ditch Witch Against its namesake and in favor of efficiency, Ditch Witch has expanded their traditional operations and machine production into the Trenchless category. For years Ditch Witch has made product offerings... 
by Sundberg-Ferar | Feb 23, 2021 | Commercial Products, Industrial Design, ProductDesign, Prototyping
Revolutionizing the Heavy Equipment Category DD DANNAR, LLC DD DANNAR, LLC, an Indiana-based startup, is the innovator of a new heavy equipment category, the Mobile Power Station ® (MPS ®), a revolutionary electric work vehicle and energy platform. DANNAR approached... 
by Sundberg-Ferar | Feb 23, 2021 | Commercial Products, Creative Engineering, Industrial Design, ProductDesign, Prototyping
Overcoming limitations for Single Cell Analysis Celsee, Inc. – Acquired by Bio-Rad Laboratories, Inc. Celsee, Inc., a Michigan-based medical startup, is harnessing the gentle power of gravity to break down barriers in single-cell analysis. In Sundberg-Ferar’s... 
by Sundberg-Ferar | Feb 23, 2021 | Consumer Products, Creative Engineering, Design Research, Industrial Design, Innovation Strategy, InnovationStrategy, Prototyping
A game-changing solution to a common pain point Merillat Cabinetry, a Masco Company Masco Cabinetry came to Sundberg-Ferar to conduct a Genesis™ strategic innovation exercise to identify new product opportunities in the kitchen cabinet category. CoreGuard™ was one of... 
by Sundberg-Ferar | Feb 23, 2021 | Consumer Products, Industrial Design, ProductDesign, UI Design
Setting an Elite standard Kenmore Kenmore partnered with Sundberg-Ferar in the development of their next-generation small appliance visual brand language (VBL). Kenmore was ready to hit the reset button and explore a complete line change. They leveraged SF’s...
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