Commercial Products Design

We’ve helped countless B2B companies establish themselves as innovation leaders through designing products that exceed the needs and desires of their unique set of multi-users, from buyer, to end-user, to maintenance person, and everyone in between. Our experience creating exceptional design solutions within the regulatory environment of automotive has endowed us with the ability to tackle design challenges in similarly demanding categories like medical device & equipment design, construction machinery design, industrial products design, lighting and performing arts equipment, public utility device design, or beyond.

Corning: Automotive Glass Solutions

Corning

Corning: Automotive Glass Solutions


Market

Commercial Products

Services

Commercial Products,
Innovation Strategy,
Portfolio

Commercial-Icon

China Automotive Persona Research and HMI IdeationCorningCorning’s Automotive Glass Solutions group asked Sundberg-Ferar to research the quickly evolving Chinese automotive consumer market and develop personae to educate and inspire the design and engineering teams....

Gilbarco Vedeer-Root: Encore 900 Fuel Dispenser

Gilbarco Vedeer-Root

Gilbarco Vedeer-Root: Encore 900 Fuel Dispenser


Market

Commercial Products

Services

Commercial Products,
Industrial Design,
Portfolio,
Prototyping

Commercial-Icon

Boosting B2B with Optimal User Experience Gilbarco Vedeer-Root Gilbarco came to Sundberg-Ferar for design help in developing a next generation bezel system for their Encore product line that would incorporate new technologies while maintaining a seamless integration...

Stryker: InTouch™ Critical Care Bed

Stryker

Stryker: InTouch™ Critical Care Bed


Market

Commercial Products

Services

Commercial Products,
GUI Design,
Industrial Design

Commercial-Icon

Setting a New Standard for the Medical IndustryStrykerStryker asked Sundberg-Ferar to help them set a new standard for the high acuity hospital bed market while achieving the following major challenges. Tastefully integrate new state of the art technology upgrades...

Lumecon: Shifting Visual Brand Language into Overdrive

Lumecon

Lumecon: Shifting Visual Brand Language into Overdrive


Market

Commercial Products

Services

Commercial Products,
Creative Engineering,
Industrial Design,
Prototyping

Commercial-Icon

Shifting Visual Brand Language into OverdriveLumeconLumecon LLC, a fellow Michigan company based in Farmington Hills, is a proud US manufacturer of exterior lighting systems. They produce wall packs, floodlights, canopies, and post-top ornamental LED products, all of...

JR Clancy: Helios Hoist and SceneControl 12

JR Clancy

JR Clancy: Helios Hoist and SceneControl 12


Market

Commercial Products

Services

Commercial Products,
Creative Engineering,
Industrial Design,
Prototyping

Commercial-Icon

The show must go on!JR Clancy: Helios Hoist and SceneControl 12JR Clancy is a leader in live entertainment control systems. They came to SF looking to redesign their theatre hoist and the hand-held controller. This project was rooted in improved usability in a dark...

InSinkErator: Evolution

InSinkErator

InSinkErator: Evolution


Market

Commercial Products

Services

Commercial Products,
Industrial Design,
Prototyping

Commercial-Icon

Recycling Food Waste Silently and EfficientlyInSinkErator: EvolutionInSinkErator approached SF to redesign their latest “Evolution” series disposers. This time around, the disposer designs were based around NVH requirements to make the new units operate as seamlessly...

Club Car: Precedent™ Golf Car

Ingersoll Rand

Club Car: Precedent™ Golf Car


Market

Commercial Products

Services

Commercial Products,
Creative Engineering,
Design Research,
Industrial Design,
Prototyping

Commercial-Icon

Design effort inspired by insights from stakeholders beyond the end user.Ingersoll Rand (Club Car)Sundberg-Ferar assisted Ingersoll Rand’s Club Car division with the design of an entirely new flagship golf car: the Precedent™. The challenge was to re-invigorate golf...

Ditch Witch: JT40 Directional Drill

Ditch Witch

Ditch Witch: JT40 Directional Drill


Market

Commercial Products

Services

Commercial Products,
Creative Engineering,
Industrial Design,
Prototyping

Commercial-Icon

Bringing utility installation to the next level.Ditch Witch Against its namesake and in favor of efficiency, Ditchwitch (DW) has expanded their traditional operations and machine production into the Trenchless category. For years Ditchwitch has made product offerings...

Dannar: Mobile Power Station 4.0

DD DANNAR, LLC

Dannar: Mobile Power Station 4.0


Market

Commercial Products

Services

Commercial Products,
Industrial Design,
Prototyping

Commercial-Icon

Revolutionizing the Heavy Equipment CategoryDD DANNAR, LLCDD DANNAR, LLC, an Indiana-based startup, is the innovator of a new heavy equipment category, the Mobile Power Station ® (MPS ®), a revolutionary electric work vehicle and energy platform. DANNAR approached SF...

Commercial Products Design

Markets we serve

New
Mobility

See what’s shaping new mobility experiences and technologies of the future

Consumer
Products

Elevating the standards of ideal Americana households & lifestyle experiences

Commercial
Products

B2B doesn’t have to be boring! We make it bold and beautiful