Innovation Strategy

Sundberg-Ferar uses a proprietary set of techniques developed over decades of experience to discover unmet needs, synthesize innovation pathways and create desired solutions that drive new business. Our innovation strategy capabilities ensure that your company is prepared and tactically poised to develop sought-after solutions. Your resources are too valuable to be spent solving the wrong problems. Our team considers external and internal variables that may impact your business to uncover unmet market needs and define tactical initiatives to fill your product pipeline.

Innovation Strategy

Explore Our Design Work

Product
Design

Physical + Digital

Experience
Design

Consumer + Systems

Innovation
Strategy

Transformation + New Growth