Lauren Burger
Senior Design Strategist
Design It in Michigan, Make It in Michigan: Local Product Design Drives Reshoring Success
The best partnerships push you to be better, think deeper, and design for long-term impact – together. That’s why we were honored to be named ADAC’s Innovation Partner of the Year at their annual Partner Day event in May.
This recognition isn’t just about a single project or deliverable – it’s about the way our teams showed up for one another as creative and technical partners. It’s about shared ambition, curiosity, and trust. Working with the team at ADAC has been a true collaboration in every sense of the word, and we’re proud to be part of their journey to shape smarter, more seamless user experiences.
ADAC is a global leader in creating amazing touch experiences with intelligent interactions that are smart and secure. If you have any truck or SUV made in America you likely start your day opening your vehicle with one of their smart door handles. But behind these elegant solutions is a team that exemplifies engineering excellence, design vision, and a relentless pursuit of what’s next.
ADAC Innovation Partner of the Year
The annual ADAC Partner Day is a powerful reminder that great innovation stems from great relationships. Being in a room with so many teams working across disciplines and industries – sharing progress, expressing gratitude, and and aligning on the road ahead – reinforced something we believe deeply at Sundberg-Ferar: meaningful innovation happens when people come together with a shared purpose and a diversity of perspectives aimed at shaping the future.
We’re grateful to ADAC not only for this recognition but for the spirit in which they do business – with passion, transparency, and a commitment to quality. Here’s to the next chapter of pushing boundaries together.
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Lauren Burger
Senior Design Strategist
With a background emphasizing the importance of combining both human desirability with engineering feasibility in design, Lauren has a deep passion for understanding the needs of people and how they translate to a business growth strategy…
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