Josiah LaColla

Senior Product Designer – Transportation Design Specialist

Josiah LaColla

Josiah’s creative passion is centered on the unification of design, emotion and technology. A logical, calculated approach to aesthetic design paired with real-world mechanical understanding has vaulted his ability as a creative designer to communicate with engineers. Formally trained at College for Creative Studies, his professional experience prior to SF encompassed the industrial design of kinetic artifacts including SEMA show cars, high-end RVs, Class 8 truck experimental aerodynamics, and automotive design for a Silicon-Valley electric vehicle startup. His spare time is entirely absorbed by a Midcentury-Modern home renovation, keeping a prized litter of vehicles in driving condition, and exploring the farthest corners of the civilized world.