
Jeevak is elected to be on the Board of Directors for the Industrial Design Society of America (IDSA) as Director of Conferences! This is his third time serving on the board. His mission? To help spread the word to this big wide world (and not just the design community) of the wonder that Industrial Design can bring into our daily lives.
You may already know that recently, Jeevak was also inducted into the IDSA Academy of Fellows! Over the course of his career, Jeevak has already devoted countless hours to the organization, including as conference chair for the 2017 International Design Conference (IDC) in Atlanta, “Design IS Business”, and five other previous District Design Conferences – all culminating in this prestigious honor of becoming an IDSA Fellow. Jeevak doesn’t see this as any reason to slow down now, however. As he puts it: “This is certainly NOT the last stop at the IDSA station. Rather, it is a huge motivation to build brand new tracks to extend this delightful journey – a design journey like no other!”
With this spirit, Jeevak takes on his new role on the board. And who better to guide the design community into deeper in-person engagement with each other and with the emergent themes across industries than One who is also Principal of Sundberg-Ferar, the design consultancy that has been part of this community from the beginning?
Sundberg-Ferar is the 2nd longest standing independent industrial design consultancy in the nation, born in Detroit in 1934. The studio has been instrumental in defining the practice and profession of industrial design as we know it today and has influenced the function, assembly, and appearance of consumer and industrial products representing billions of dollars in sales around the world.
From Jeevak’s perspective, he can’t wait to get started: “Conference building is essentially an art,” he says! He plans to use his extensive domain experience to bolster IDSA’s conference programming and meticulously craft experiences that will draw vibrant engagement from our already vibrant design community and beyond across the nation and globe!
Jeevak has vast experience speaking on Design and Business at both the national and international level. Learn more about Jeevak or request him as a keynote speaker for you conference here.
Learn more about the IDSA Board of Directors.
Learn more about the IDSA Academy of Fellows.
Sundberg-Ferar at a Glance
Sundberg-Ferar, located in Metro – Detroit, is a product innovation studio specializing in innovation strategies, design research, industrial design, user interface, ergonomics, engineering, model making, and packaging. For decades we have spearheaded the cross-category design trend by specializing in multiple categories, namely consumer products, medical equipment, and vehicles of all types.
Sundberg-Ferar’s innovation process cross-references multiple user experiences with competitors’ vulnerabilities to reveal uncontested market spaces for our clients. We exist to help our customers uniquely differentiate their products and experiences increasing their profit margins, market share, and ultimately advancing strong brands.
This creative diversity is our defining strength – a gift that allows us, with each unique project, to improve people’s quality of life and daily experience through impactful “concept–to-completion” product design and development.
Website: www.sundbergferar.com
Contact: hello@sundbergferar.com
Twitter: @sundbergferar
Instagram: Sundberg-Ferar
LinkedIn: Sundberg-Ferar Company