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Hyundai: New Horizons Studio T.I.G.E.R.

Hyundai: New Horizons Studio T.I.G.E.R.

by Sundberg Ferar | Feb 24, 2021 | Creative Engineering, New Mobility, Prototyping

Combining legged mobility with wheels and drone delivery means TIGER can reach almost any location on earth. Hyundai: New Horizons Studio Hyundai’s New Horizons Studio wanted to create an unmanned compact modular vehicle that could reach the most extreme locations on...
Hyundai: Cradle ELEVATE UMV

Hyundai: Cradle ELEVATE UMV

by Sundberg Ferar | Feb 24, 2021 | Creative Engineering, Industrial Design, New Mobility, Prototyping

What if cars could also walk? Hyundai Cradle The Hyundai Cradle team and Sundberg-Ferar worked together to explore compelling extreme mobility use-cases and develop a solution utilizing robotic capabilities to overcome the limitations of even the best off-road...
Chrysler Corporation: Uconnect™ Infotainment Interface

Chrysler Corporation: Uconnect™ Infotainment Interface

by Sundberg Ferar | Feb 23, 2021 | GUI Design, New Mobility

User Centered Design Raises the Bar Chrysler / FCA Sundberg Ferar assisted Chrysler in developing the Uconnect infotainment platform. SF worked with Chrysler to create a single, scalable UI architecture for implementation on a wide range of FCA branded vehicles...
Hyundai Ventures: The Loop

Hyundai Ventures: The Loop

by Sundberg Ferar | Feb 18, 2021 | Creative Engineering, Design Research, Industrial Design, Innovation Strategy, New Mobility, Service Design

Could highspeed vacuum tube trains truly enable daily intercity travel? Hyundai Ventures: The Loop Inspired by Elon Musk’s Hyperloop whitepaper that explored the potential of highspeed train travel, Sundberg-Ferar worked with Hyundai Ventures on a research and design...

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